Athletes

We feel very lucky and honoured to have so many incredible ambassadors! Learn more about them below!

Ambassadors 

Jonatan Hugemark

(Triathlete)

Current Bike(s):

Factor SLiCK TT (Dura Ace Di2 + Quarq Dfour CS, CeramicSpeed OSPW, Black Inc Zero Disc + Black Inc Three) and

Factor ONE-S Road (Sram Red eTap, Rotor Flow CS, CeramicSpeed BB, Garmin Vector 3, Black Inc 30).

Favourite Place to Cycle:

Sweden no doubt, preferably in Småland and around the lake Vättern.

Greatest Sporting Achievements:

Participating in the Military Olympic Games 2019, Winner of Stockholm Triathlon 2019, performing a Svensk Klassiker in 26 hours 2020.


Jimmy Carlsson

(Road Cyclist)

Current Bike(s):

Trek Emonda SLR and Trek Speedconcept 

Favourite Place to Cycle:

Italy and Spain

Greatest Sporting Achievements:

1e sista chansen GP Elitclass and some podiums on timetrail and GP on some local races.

Goals for 2022:

Aim for podium on Road race and Timetrail. 

Ida Sten
(Road and Track Cyclist)


Current Bike(s):

Orbea Orca M20ILTD, Look R96

Favourite Place to Cycle:

Spain and my home roads in Tuusula, Finland

Greatest Sporting Achievements:

3000m individual pursuit Finnish champion ('21), RR Finnish championship 3rd ('20), Finnish criterium champion ('20)

Goals for 2022:

Qualify for and perform on my best level at European Championships in RR and individual pursuit

Mikaela Holmberg

(Triathlete)

Current Bike(s):

Argon18 E-117 (tempo) and Specialized Tarmac Pro Force Etap (road bike)

Favourite Place to Cycle:

Would love to go back to Mallorca soon

Favourite Cycling Session: Hill repeats at Vo2 effort if I'm on the road bike. Otherwise long sets of sweetspot tempo training on straight sunny roads.

Greatest Sporting Achievements:

National long distance champion 2021, Winner Sala Silverman middle distance and overall winner Ironman Haugesund.

Goals for 2022:

Continuing to work towards my fastest and best self, while staying injury free and enjoying the process. Training has felt really good this winter, and I'm hoping to improve my race performance in all three disciplines. My A-races for the year will be two full distance races where I believe I will finish closer to 9 than 9.5 hours.

Beatrix Cser

(Long Distance Triathlete)

Current Bike(s):

Canyon speedmax CFR and Felt IA2, need a road bike :)

Favourite Place to Cycle:

South Sweden in the summer and Dubai in the winter (very very fast concrete:))

Greatest Sporting Achievements:

Ironman Hawaii world Championship 5th place AG40-44 2019

Ironman 70.3 World Championship 3rd place AG40-44 2018

ITU longdistance World Championship 2nd place 2018

Ironman Kalmar 1st, 2nd AG

African Championship ironman 3rd AG

Ironman70'3 Jönköping 1st place AG

Goals for 2022:

1 Staying healthy and be able to train consequently with joy

2 Challange Samorin 70.3

3 Ironman Vitoria Gasteiz

4 Vatternrundan sub 8:30 fastest girl group apart from Skoda team (need a road bike though)

5 Sala Silverman

6 Some Ironman in autumn tbt

Jessica Virgin

(Triathlete & Runner)

Current Bike(s):

Orbea Ordu M20 LTD

Favourite Place to Cycle:

Since I started with triathlon and cycling in April 2020 I haven’t been able to travel that much yet. However my every day go-to place while at home is for sure Lidingö/Elfvik for intervals and Ekerö for long rides. Preferably early in the morning too, love to get out at 6’oclock before the traffic starts and it’s just me, my bike and the road. 

Greatest Sporting Achievements:

Triathlon: Well, as I was supposed to start competing in 2020 but the pandemic messed everything up I’ve only done one triathlon race - Bauer triathlon (half ironman distance) where I placed 4th at 4h 59min 43sek.

Running: 2022 Kungsholmen Runt half marathon at 1h24min3sek (4th place), 2021 Kungsholmen runt 10km at 39:44min, 2018 Stockholm half marathon at 1h27min58sek, 2018 Lidingöloppet 15km at 1h05min12sek.

Goals for 2022:

Obviously my main goal is to actually compete - finally!! Starting with Borås Triathlon (half ironman distance) where I aim to beat my time from Bauer and also find out where I am compared to everyone else in my AG. Next race is Ironman Jönköping 70.3 where I really want to perform my best. I absolutely aim for the podium in my AG but I know how hard the competition is and that I really need to get experience from racing - so main goal 2022 is to get that experience and start chasing! Most likely I will also do Stockholm triathlon olympic distance in august and throw in some running races or a time trial races in between.

Max Nielsen

(Road Cyclist)

Current Bike(s):

Bianchi Oltre XR4 & Trek Speed concept

Favourite Place to Cycle:

U6 Cycle tour

Goals for 2022:

Gold Swe- champs 

Mikael Kjellander

(Triathlete)

Current Bike(s):

Canyon Speedmax CF SLX, Canyon Ultimate CF, (Tacx Neo Bike) Favorite

Favourite Place to Cycle:

Small roads in the countryside to the scent of freshly cut hay at sunset on a warm june evening.

Greatest Sporting Achievements:

Finisher in the Ironman World Championship in Hawaii, an Ironman sub 9 hours with a 4.5 hour bike split, third age group placement in the Swedish middle distance championships and third age group placement in an Ironman 70.3 competition. Winner of a Backyard ultra marathon after 21 laps and 140 km.

Goals for 2022: Ironman in Hamburg, Kalmar, Cascais and Ironman 70.3 Elsinore. Aiming for sub 8.5 hours in an Ironman, top 3 placement and qualification for the Ironman World Championship.


Karl Hägg

(Triathlete)

Current Bike(s):

BMC Timemachine 01 Disc one

Favourite Place to Cycle:

Home turf, Oskarshamn

Greatest Sporting Achievements: Getting home in one piece after IM SA in 2016

Goals for 2022: Continue to develop as an amateur and obtain as much experience as possible through racing and training. In terms of racing, 70.3 Luxembourg and 70.3 Jönköping is on the agenda


Nathalie Eklund
(Road Cyclist)


Current Bike(s):

Massi Team Race Ultegra Disc Di2

Favourite Place to Cycle:

Mallorca or Gran Canaria, or anywhere where you find mountains and a great view! But I would love to explore a lot more places than I have been doing so far during my first three years of cycling. 

Greatest Sporting Achievements:

Currently the Swedish National TT Champion and previous Road Champion of 2020. 11th at Europeans ITT and 18th at Worlds ITT 2021. Aiming to go to the Olympics in Paris 2024. 


Amir Ansari

(Road Cyclist)

Current Bike(s):

Ridely on both TT bike and road bike

Favourite Place to Cycle:

If you ask me about my favorite place to ride, the answer is Sälen.

Greatest Sporting Achievements:

The biggest result so far is 9th place at ITT Swedish championship 2021, 30 seconds behind Daniel Pinto as 6th place. 

Goals for 2022:

I will focus mostly on defending my top 10 position at the 2022 championships and also improve my time, even though it will be a new course this year.



Daniel Pinto

(Road Cyclist)

Current Bike(s):

TT: Canyon speedmax CF SLX,  Road bike: Willer triestina SL (new for this year), MTB: Canyon Neuron AL , Gravel: Scott gravel

Favourite Place to Cycle:

From where I have been, Dolomites and my home region in Portugal (Trás-os-montes) and Norway mountains, so climby terrain!

Greatest Sporting Achievements:

6th place Elite Sweden TT (2021), 2nd place SWECUP in Zwift (2022), 11th place in ITT in Norway cup (Elite in 2021), Top 10 in Portugal Douro Granfondo (2021), winner of SMACK TT series 2018 and 2019, winner of District Upplands road racing ( 2019, 2020, 2021) and other minor races in 2021.

Goals for 2022:

Ride both road and TT Swedish championships in Sweden, set a new Vätterrunda record with team Serneke, ride 2-3 Granfondos in Portugal, and some other races in Sweden, Portugal and Finland.

Julia Montgomery

(Triathlete)

Current Bike(s):

Trek Speed Concept, other bike: Scott Contessa (gravel bike) 

Favourite Place to Cycle:

I love riding in the mountains, favorite place so far is Mallorca, but I hope I can travel more within the next few years to discover new places for cycling. 

Greatest Sporting Achievements:

5th female overall in Xtri World Championship 2019 (last race I did) which was the same race as Norseman.

Goals for 2022:

Getting back into racing Ironmans as a pro, my schedule is not finalized yet, but my goal is to do 2 full Ironmans and a couple of short/middle distance triathlons. 

Kristian Ek

(Triathlon Full & Half Ironman)

Current Bike(s):

Argon E119+, Trek Madone, Trek MTB (way too nice for the few times it is being used…).

Favourite Place to Cycle:

At my parents on Kulla/Bjärehalvön

Greatest Sporting Achievements:

Winner IM Barcelona 2021 and one cap in Allsvenskan (football) 2008

Goals for 2022:

IM 70.3 Jönköping, (hopefully) IM 70.3 Vansbro, IM Kalmar

Patrik Franzén 

(MTB XCM)

Current Bike(s):

Specialized Epic S-works and a Pinarello Grevil 

Favourite Place to Cycle:

In the woods on a flowy single track

Greatest Sporting Achievements:

3rd in the elit class overall in upplandscup 2021, cykelvasan 2019 280th and 8th in age group

Goals for 2022:

To complete the långloppscupen in XCM and perform well in cykelvasan 


Photo Credit:

Andreas Walkendorff 

Natalie Rec

(Triathlete)

Current Bike(s):

My TT bike is a Orbea Ordu M20i and then my gravel is a Orbea Terra. 

Favourite Place to Cycle:

Doesn’t really matter as long as the sun is shining 

Greatest Sporting Achievements:

2nd overall at Ocean Lava Montenegro 70.3

Overall winner at Borås Triathlon 70.3 2019

3AG and Sub10 (9:47:35) at Challenge Roth 2019.

Mattias Törnqvist

(Triathlete)

Current Bike(s):

Argon 18 E-119 Tri+

Favourite Place to Cycle:

Gran Canaria

Greatest Sporting Achievements:

1st Place (AG) IRONMAN Mallorca 2022
1st Place (AG) IRONMAN Kalmar 2017

1st Place (AG) IRONMAN 70.3 Jönköping 2016

1st Place (AG) IRONMAN 70.3 Jönköping 2017

Qualified and participated in IRONMAN WC Hawaii 2017 

Goals for 2022: Qualify for the IRONMAN WC Hawaii 2022




Oscar Kylbrink

(Triathlete)

Current Bike(s):

Merida TT warp, Ridley Fenix sl 

Favourite Place to Cycle:

West and North of Linköping are a  favourite, and watopia ofcourse! 

Greatest Sporting Achievements:

Former hockeyplayer who turned to triathlon a few years ago, so not that many at the moment. But manage to win Borås triathlon sprint 2021. 

Also have a medal from Nordic skiinstructor championship

Goals for 2022: Sub 9:10 Ironman and sub 4:20 HIM. Hoppfully get spots to 70,3 worlds and Kona. Hope to do well in the Swedish championship over middle,olympic and short-course.


Ludwig Fleetwood
(Long Distance Triathlon)


Current Bike(s):

Canyon Speedmax, Canyon Aeroad

Favourite Place to Cycle:

Just moved to Kalmar. Love to ride here right now and to explore new roads.

Greatest Sporting Achievements:

Double swedish champion over the olympic distance (2018, 2019).

Goals for 2022: 

Being competitive over the Ironman distance. The dream is to finish on the podium in Kalmar. 

Nina Lindström

(Road Cyclist)

Current Bike(s):

Canyon Speedmax, BMC Roadmachine

Favourite Place to Cycle:

The Stockholm archipelago. It offers some beautiful, slightly undulating roads that are perfect for the everyday training.

Greatest Sporting Achievements: ITT National Championships Sweden 2021: 7th place

Goals for 2022:

As I am fairly new to the sport the main goal is to become more competitive especially in TT by getting more race miles under my belt and focusing further on my position.  

Karl-Johan Danielsson 

(Triathlete Ironman & 70.3)

Current Bike(s):

Canyon Speedmax 

Favourite Place to Cycle:

Anywhere in shorts and quite roads 

Greatest Sporting Achievements:

oh hard one maybe may my 3:e place at Ironman Sweden 

Goals for 2022:

Norseman and sub 8 at a Ironman 



Jonathan Gunnarsson

(Triathlete)

Current Bike(s):

BH G8 Di2 Disc 2019.

Orbea Ordu M20 Team 2019 Ultegra.

(Don’t know if you want my winter-bike as well but it’s just a bonus) Trek Boone Carbon CX. Bought it from Happy ride.

Favourite Place to Cycle:

Mallorca, Nacka in Stockholm or Dalarna.

Greatest Sporting Achievements:

7th in SM Olympic-distance 2018. 3rd at Stockholm Triathlon Olympic-distance. 3rd at Sala Sprint (800m, 24km, 4km) behind Gabriel Sandör and Oskar Djärv. Plus some podiums at small races like club-champs and local races.


Joakim Gartmark

(Triathlon)

Current Bike(s):

TT - Scott Plasma 6 RC, Road - Cervelo S3 & MTB - Scott Scale 965 

Favourite Place to Cycle:

In Europe - Girona and in Sweden - Sövde

Greatest Sporting Achievements:

3rd AG 30-34 (8th overall) IM Lanzarote 70.3, 3rd Bauer Triathlon 2021, 5th AG 30-34 (9th Overall) European Championship Elsinore 70.3 2021 and some podiums on more local races

Goals for 2022:

First MPRO Race in IM Kalmar 20th Aug, Lanzarote 70.3 (AG) and IM Hamburg (AG) 


Emma Olsson 

(Triathlete)

Current Bike(s):

Canyon Speedmax, Focus Izalco

Favourite Place to Cycle:

Hyggen, Norway and Cap d'Antibes

Greatest Sporting Achievements:

Many great memories 

Goals for 2022:

Get to the finish line faster, have fun and be a better swimmer! 

Elisabeth Söderberg

(Triathlete)

Current Bike(s):

Argon 18 E-117 tri disc

Favourite Place to Cycle: Wherever the sun and the company is shining and the ice cream is Italian

Favourite Place to Cycle:

Wherever the sun and the company is shining and the ice cream is Italian

Greatest Sporting Achievements:

4th place (AG) at Ironman Copenhagen -21, 2th place (AG) at IM 70.3 Jkpg -21 and 3rd place (AG) at IM 70.3 Jkpg -19 (my first triathlon race ever)

Goals for 2022: To break sub 10 h at IM Kalmar and to do a solid performance at IM 70.3 WC in St. George, Utah.

Bertrand Fontaine

(Triathlete)

Current Bike(s):

Canyon Speedmax CF SLX, Trek Emonda, Open U.P. 

Favourite Place to Cycle:

The Belgian cobbles of course

Greatest Sporting Achievements:

Still to come but a few podiums and top 10 at 70.3s 

Goals for 2022: Top 3 at a 70.3 and a good performance at 70.3 World Champs 


Stefan Bolling

(Triathlete)

Current Bike(s):

Canyon Speedmax Disc SLX


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